The art of being emotionally attached…
February 17, 2010*For Photographers*
These days it seems like everyone is jumping on the “outsourcing bandwagon”. Every time I log on I come across a new start up that promises to take on as much of the work load as possible. I recently came across such a company who offers to “do all the work so you don’t have to”. Don’t want to build your own albums? No Problem. Don’t want to spend a single minute in the digital darkroom? We have you covered. Want to just collect paychecks and not even take pictures any more? Not to worry. We are working on that. It is unfortuante how disconnected many photographers have become with their craft. I have always considered myself more of an artist than a photographer, the camera being the chosen medium for my creative expression and I am so proud to see an image through from potential to Goodness. Every image that a client sees has been hand edited by me personally because my desire is to be proud of everything that I produce. Every moment. Every image. Its not that I am a control freak. I’m just emotionally attached.
It is a very rare thing for me to show raw images. However, for the sake of proving a point, I wanted to show what generally happens to an image during the process. The following is an image of my intern, King Brad, who is going to storm the wedding industry like a Spider Monkey. The process shows the transition of his raw image to B&W. The Goodness, un-outsourced. And for those who would argue for time management, I timed myself for this edit. 16 seconds. Flat.








